“People deliver design to life” is the slogan utilized by IKEA to advertise Milan Design Week 2012. Graffiti and road artwork fanatics will certainly acknowledge the Banksy and Obey impressed stenciled-posters over its advertisements. Found everywhere in the subway stations in Milan, the black and white additions do an awesome job in complimenting the colourful IKEA posters and reworking them into eye-catching messages. The IKEA artistic staff additionally glued the stenciled-posters on turnstiles, stair-steps and on the flooring, which suggests strolling by means of Milan with the subway simply received extra fascinating. We added a video under, that ought to reply any questions you might have concerning the marketing campaign implementation course of. Enjoy the sudden black&white stencils within the pictures and inform us when you discover this IKEA marketing campaign as unique as the corporate’s earlier artistic efforts.